Nearly half of young vapers resolve to quit e-cigarettes in 2020

Many 15- to 24-year-olds who vape say quitting e-cigarettes is a 2020 resolution, according to a new survey.

E-cigarettes: Facts, stats and regulations

What is an e-cigarette? How much nicotine is in an e-cigarette? Are e-cigarettes as harmful as cigarettes? This Truth Initiative fact sheet answers these questions and more.

How Big Tobacco is trying to makeover its image and protect its bottom line at the expense of public health

As the youth e-cigarette use epidemic intensifies, the tobacco industry is undertaking a massive publicity effort to convince people it has turned over a new leaf.

Why the FDA needs to regulate e-cigarettes now

As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are now vaping.

One year of recovery: the journey from opioid addiction

The Truth About Opioids campaign brought Americans face-to-face with one woman’s opioid addiction, withdrawal and treatment. One year later, she’s celebrating her recovery.

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Truth Initiative is America's largest nonprofit public health organization dedicated to making tobacco use a thing of the past.

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Colorful and close to candy: Surveying how the tobacco industry markets flavored products in stores

A survey of tobacco retailers in two major Ohio cities highlights how the tobacco industry uses an array of in-store marketing to make its products

Dec. 11, 2019

Emerging Tobacco Products Flavors

Research Article

75% of parents of middle and high schoolers support banning flavored e-cigarettes

Dec. 05, 2020

E-cigarettes / Vaping Flavors

News Article

E-cigarettes drive overall youth tobacco use to highest rate in nearly two decades

Dec. 09, 2020

E-cigarettes / Vaping JUUL

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The latest news from Truth Initiative

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Press Release

New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping

Jan. 09, 2020

Press Release

The Trump Administration’s New E-Cigarette Policy Is Sadly Deficient Leaving Menthol and Flavors Like Cotton Candy and Gummy Bear on the Market Placing Politics Ahead of the Protection of America’s Youth

Jan. 02, 2020

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